The Company

With a 28-year legacy as one of Sydney's most iconic and longest running venues, Club 77 continues to be a vital hub for local nightclub culture. A bastion for all things electronic music, Club 77 is a progressive platform for the city's best parties and club nights, collaborating with like-minded promoters, artists and DJs.

At Club 77 we hold one core value above all: We pride ourselves on inclusivity. This means we are a safe space for people of all backgrounds, sexual orientations and genders.

dance - connect - explore - manifest

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Roles and Responsibilities

We are looking for a passionate and dedicated Digital Marketing and Promotions Assistant to work alongside Club 77's marketing team. The successful candidate will gain exposure to and develop their knowledge base in all aspects of marketing and promotions in the competitive world of nightclubs and night-time economy industries.

A passion for electronic music and an intuitive understanding of audience needs and communication channels is a must, along with a desire to build experience and a career in marketing and promotions.

This role requires a high level of attention to detail, collaborating directly with Club 77 directors and our marketing team.

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You will be expected to:

Digital Marketing:‍

• Support building a paid digital media recommendation each month, based on results and performance, to help drive club attendance
• Help us test and learn with new digital channels and tactics (website retargeting, Tik Tok)
• Create engaging content for social media platforms Instagram and Facebook, posting as per the social media schedule
• Oversee the management of Club 77's Spotify account, developing artist playlists and music related content
• Monitor and respond to comments and messages, ensuring timely and brand-aligned engagement

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Content Creation:‍

• Develop forward-thinking copy, visuals and video content that aligns with Club 77's brand guidelines and voice
• Liaise directly with Club 77's Music Director and staff writers in the development of content pieces for the Club 77 blog
• Liaise directly with Club 77's Creative Director in the coordination of marketing and promotional materials

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Email Marketing:‍

• Assist in the development and sending of the weekly What's On and special event newsletters

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Brand Awareness:‍

• Brainstorm and help implement creative marketing ideas and campaigns that will increase brand visibility and engagement with our community. We're a 'digital first' business, but radio, print and street campaigns also have a role to play in our marketing mix
• Help grow Club 77's online presence and audience engagement

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Event Campaigns:‍

• Support the promotion of upcoming shows, including artist features and event marketing
• Coordinate the printing and distribution of event campaign collaterals

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Artist Awareness:‍

• Work on initiatives to highlight Club 77's resident DJs and their profiles

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Market Research and Reporting:‍

• Research market leading nightclubs, brands and collectives, providing detailed insights on their marketing and promotional activities
• Assist with weekly reporting on social media, website performance and marketing campaigns to track performance and audience engagement

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Personal and Professional Qualifications:‍

• A passion for electronic music, nightlife and marketing
• A creative thinker with strong attention to detail
• Experienced with social media and content creation
• Confident in writing engaging marketing and event copy that reflects Club 77's voice
• Familiar with Adobe Suite, Figma, Notion, Meta Business Suite and Mailchimp (or willing to learn)
• Highly organised and able to work both independently and collaboratively

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Bonus Skills and Experience:‍

• Experience in event marketing strategy, digital advertising or partnership coordination
• Knowledge of video editing software (Premiere Pro or CapCut) to enhance content creation capabilities

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Benefits:‍

• Casual position, working up to 2 days per week
• Conveniently located office (with gym, pool and sauna) in the heart of the city and close to public transport
• Opportunity for career development and progression
• Staff discount on all food and beverage
• Be part of a forward-thinking and creative environment
• Work with some of Australia's most in-demand artist, DJs and promoters

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Remuneration:

• $30 - $35 per hour (depending on experience)
• 11.5% superannuation
• Remuneration review after 6 months